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<channel>
	<title>Mr Pete Lewis – Design &#38; Art Direction</title>
	<link>https://mrpetelewis.com</link>
	<description>Mr Pete Lewis – Design &#38; Art Direction</description>
	<pubDate>Wed, 24 Sep 2025 10:59:04 +0000</pubDate>
	<generator>https://mrpetelewis.com</generator>
	<language>en</language>
	
		
	<item>
		<title>index</title>
				
		<link>https://mrpetelewis.com/index</link>

		<pubDate>Mon, 04 Nov 2024 15:10:44 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/index</guid>

		<description>Pete Lewis is a pretty good designer and art director with many years of experience at the helm.

He has a no-nonsense approach to design and communication and is dedicated to mentoring the next generation of talent at work and in education.

You can read about his life or just get in touch for a natter (chat). </description>
		
	</item>
		
		
	<item>
		<title>Page Nav</title>
				
		<link>https://mrpetelewis.com/Page-Nav-1</link>

		<pubDate>Mon, 04 Nov 2024 15:03:50 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/Page-Nav-1</guid>

		<description>
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	<item>
		<title>POLELE</title>
				
		<link>https://mrpetelewis.com/POLELE</link>

		<pubDate>Tue, 23 Sep 2025 14:18:54 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/POLELE</guid>

		<description>
	POLELE
Last week I had the pleasure of sharing a very delicious breakfast with an inspiring group of changemakers across industries to celebrate the launch of POLELE, a new strategic communications agency founded by Viya Nsumbu.I worked closely with Viya to create a Brand Identity that would stay true to its name and the individuality of its founder. POLELE means clarity, clear and transparent in Lingala, one of the many languages spoken in the Democratic Republic of Congo. This reflects the essence of the work that Viya has been doing, formally and informally, over the past fifteen years. In an increasingly noisy world, clarity is rare. Yet it is the very thing leaders and organisations need most.
I brought the name to life using the concept of ‘Clarity on the Horizon’ which you can see woven through all of the outputs in the brand identity. 
Viya also wanted a brand identity that could speak to varying sectors – some of which are quite corporate. While staying true to her bold, colourful and energetic self. By incorporating POLELE’s take on a Yves Klein blue alongside the typeface Champ by the very talented Typeverything I think I might have cracked it.

	&#38;nbsp; &#38;nbsp; “Working with Pete on POLELE’s visual identity was a genuine pleasure. He delivered something far beyond what I could have imagined, capturing the perfect balance of professionalism and personality. Pete cared for my brand as deeply as I did, and that care is evident in every detail. His process was thoughtful, collaborative, and grounded in creativity. Equally important, his values aligned with what POLELE stands for. The final identity is distinctive, enduring, and will grow with my business.”

     - Viya Nsumbu, Founder &#38;amp; Director, POLELE
– Brand Identity– Guidelines– Print Production– Merchandise– Startup

&#60;img width="3840" height="1974" width_o="3840" height_o="1974" data-src="https://freight.cargo.site/t/original/i/47084232c02f7f3dfda960fd1c456310e5d0d9d45174abd621d34e98bdc2fe35/Polele-Guidelines-1.jpg" data-mid="238562240" border="0"  src="https://freight.cargo.site/w/1000/i/47084232c02f7f3dfda960fd1c456310e5d0d9d45174abd621d34e98bdc2fe35/Polele-Guidelines-1.jpg" /&#62;
	&#60;img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/79ab343c96995d0ccf16dc6af1756e3a3da742dc7330e0214e39334cd7423aa2/05-Polele.jpg" data-mid="238562235" border="0"  src="https://freight.cargo.site/w/1000/i/79ab343c96995d0ccf16dc6af1756e3a3da742dc7330e0214e39334cd7423aa2/05-Polele.jpg" /&#62;
	&#60;img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/9d73148cc8391fdd8f3d4b6849ad0a94bd19033ebcf299883de620ac7bbb2ba2/02-Polele.jpg" data-mid="238562231" border="0"  src="https://freight.cargo.site/w/1000/i/9d73148cc8391fdd8f3d4b6849ad0a94bd19033ebcf299883de620ac7bbb2ba2/02-Polele.jpg" /&#62;
&#60;img width="3840" height="1974" width_o="3840" height_o="1974" data-src="https://freight.cargo.site/t/original/i/40b5d7e29b3ac0aee6b303d699588c2e917f5b41d749b005e32285cbf264e98a/Polele-Guidelines-2.jpg" data-mid="238562241" border="0"  src="https://freight.cargo.site/w/1000/i/40b5d7e29b3ac0aee6b303d699588c2e917f5b41d749b005e32285cbf264e98a/Polele-Guidelines-2.jpg" /&#62;
	&#60;img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/b386d92728598b578fb1964b2a50f6a4fca449b0806408dd62658161aea41abf/08-Polele.jpg" data-mid="238562238" border="0"  src="https://freight.cargo.site/w/1000/i/b386d92728598b578fb1964b2a50f6a4fca449b0806408dd62658161aea41abf/08-Polele.jpg" /&#62;
	&#60;img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/ee41a0f605987ad0076180ad5f7eb431c79b127a5774cf4fe54c7aa0c0658da2/04-Polele.jpg" data-mid="238562233" border="0"  src="https://freight.cargo.site/w/1000/i/ee41a0f605987ad0076180ad5f7eb431c79b127a5774cf4fe54c7aa0c0658da2/04-Polele.jpg" /&#62;
&#60;img width="3840" height="1974" width_o="3840" height_o="1974" data-src="https://freight.cargo.site/t/original/i/a83a08673bfec8e32c52af211138f3abed0d7d6e4bca065f6ad151012e7d3632/Polele-Guidelines.jpg" data-mid="238562242" border="0"  src="https://freight.cargo.site/w/1000/i/a83a08673bfec8e32c52af211138f3abed0d7d6e4bca065f6ad151012e7d3632/Polele-Guidelines.jpg" /&#62;
	&#60;img width="2501" height="2501" width_o="2501" height_o="2501" data-src="https://freight.cargo.site/t/original/i/78971f699184bd2c8bb1e33508370182fdf34a9b232e3819e178f4156b6d2537/Polele_graphic_backgrounds-v2.jpg" data-mid="238566349" border="0"  src="https://freight.cargo.site/w/1000/i/78971f699184bd2c8bb1e33508370182fdf34a9b232e3819e178f4156b6d2537/Polele_graphic_backgrounds-v2.jpg" /&#62;
	&#60;img width="2501" height="2501" width_o="2501" height_o="2501" data-src="https://freight.cargo.site/t/original/i/19a314541fd11df16213f16b65108b6197e4381e4e69f1b40b4b5b14ff14d681/Polele_graphic_backgrounds-v1.jpg" data-mid="238566288" border="0"  src="https://freight.cargo.site/w/1000/i/19a314541fd11df16213f16b65108b6197e4381e4e69f1b40b4b5b14ff14d681/Polele_graphic_backgrounds-v1.jpg" /&#62;


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		<title>Sir Mark Cavendish Raceway</title>
				
		<link>https://mrpetelewis.com/Sir-Mark-Cavendish-Raceway</link>

		<pubDate>Wed, 24 Sep 2025 10:59:04 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/Sir-Mark-Cavendish-Raceway</guid>

		<description>
	SIR MARK CAVENDISH RACEWAY

Pete worked closely with the Isle of Man Government to rename the raceway that Sir Mark Cavendish first raced and to help encourage the next generation of riders to follow in his tyre tracks.

Pete delivered everything from concepts through to finished designs from the embroided logo caps to the 9.5m x 30m thermoplastic floor mural and everything inbetween.– Brand Identity– Naming– Youth Workshops– Print Production– Local Authority


	&#38;nbsp; &#38;nbsp; “Pete was a pleasure to work with and I would have no hesitation in recommending him. His creative vision and understanding of how to deliver a concept is unrivalled. He is able to provide innovative ideas that we would never have considered and then execute them in a timely and professional manner.”&#38;nbsp;

     - Paul Bridson, Head of Sport, Ise of Man


	&#60;img width="3333" height="1875" width_o="3333" height_o="1875" data-src="https://freight.cargo.site/t/original/i/2d2e2f69fcf65de7a0aa032c2a2d051a57b80097e7877f28e55a20456423d79e/cav_raceway_.1jpg.jpg" data-mid="238601968" border="0"  src="https://freight.cargo.site/w/1000/i/2d2e2f69fcf65de7a0aa032c2a2d051a57b80097e7877f28e55a20456423d79e/cav_raceway_.1jpg.jpg" /&#62;

&#60;img width="3333" height="1875" width_o="3333" height_o="1875" data-src="https://freight.cargo.site/t/original/i/9941d2620e5259fa2228cf5081f237f95c29e5297dea92a4283280c5c6800597/cav_raceway_2.jpg" data-mid="238601969" border="0"  src="https://freight.cargo.site/w/1000/i/9941d2620e5259fa2228cf5081f237f95c29e5297dea92a4283280c5c6800597/cav_raceway_2.jpg" /&#62;
	
	43% of the children on the Isle of Man submitted their artwork to have a chance of adding their name to the raceway mural.

	&#60;img width="1875" height="1875" width_o="1875" height_o="1875" data-src="https://freight.cargo.site/t/original/i/a78881eb11d6f07c79f511df900d09a10ff9e367d35f49f8f854f3310cc3fc05/cav_raceway_3.jpg" data-mid="238601970" border="0"  src="https://freight.cargo.site/w/1000/i/a78881eb11d6f07c79f511df900d09a10ff9e367d35f49f8f854f3310cc3fc05/cav_raceway_3.jpg" /&#62;
	&#60;img width="1875" height="1875" width_o="1875" height_o="1875" data-src="https://freight.cargo.site/t/original/i/7610dd05c73db147a9db6bae1582ffd6b3e3463fe9a4fd868f6b3592e3220d3b/cav_raceway_4.jpg" data-mid="238601971" border="0"  src="https://freight.cargo.site/w/1000/i/7610dd05c73db147a9db6bae1582ffd6b3e3463fe9a4fd868f6b3592e3220d3b/cav_raceway_4.jpg" /&#62;
&#60;img width="1440" height="810" width_o="1440" height_o="810" data-src="https://freight.cargo.site/t/original/i/d9309b0840a2010fae64ba970066fcdfcc981c6fad5a5ddce10a1570ec072e18/513758979_18516073156031363_1560268232892269884_n.jpg" data-mid="238601996" border="0"  src="https://freight.cargo.site/w/1000/i/d9309b0840a2010fae64ba970066fcdfcc981c6fad5a5ddce10a1570ec072e18/513758979_18516073156031363_1560268232892269884_n.jpg" /&#62;
&#60;img width="3333" height="1875" width_o="3333" height_o="1875" data-src="https://freight.cargo.site/t/original/i/a16b83b3e809ef8842da3ceaf1f2cd2f096da28e07256f0f27c02617f386bf04/cav_raceway_17.jpg" data-mid="238601984" border="0"  src="https://freight.cargo.site/w/1000/i/a16b83b3e809ef8842da3ceaf1f2cd2f096da28e07256f0f27c02617f386bf04/cav_raceway_17.jpg" /&#62;&#60;img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/7899d0cad3c80ad6cb092f2708a957a246826fec1789f055fb205893a10ff30b/cav_raceway_10.jpg" data-mid="238601999" border="0"  src="https://freight.cargo.site/w/1000/i/7899d0cad3c80ad6cb092f2708a957a246826fec1789f055fb205893a10ff30b/cav_raceway_10.jpg" /&#62;
	&#60;img width="1875" height="1875" width_o="1875" height_o="1875" data-src="https://freight.cargo.site/t/original/i/8866758c933d1ed42634f78b9af91716011f6f6964cb9c5cbdf39c7b36ab37eb/cav_raceway_8.jpg" data-mid="238601975" border="0"  src="https://freight.cargo.site/w/1000/i/8866758c933d1ed42634f78b9af91716011f6f6964cb9c5cbdf39c7b36ab37eb/cav_raceway_8.jpg" /&#62;
	&#60;img width="1875" height="1875" width_o="1875" height_o="1875" data-src="https://freight.cargo.site/t/original/i/51222f3a34e49672e0469ce08160d1b81392b46b8d02220cbd9229dbc757116c/cav_raceway_9.jpg" data-mid="238601976" border="0"  src="https://freight.cargo.site/w/1000/i/51222f3a34e49672e0469ce08160d1b81392b46b8d02220cbd9229dbc757116c/cav_raceway_9.jpg" /&#62;
&#60;img width="3333" height="1875" width_o="3333" height_o="1875" data-src="https://freight.cargo.site/t/original/i/82ebc9cb463c1a2a7e73d1f461afa02ed9d9cd98d6dfdb66a8df2b620d7f2ee9/cav_raceway_18.jpg" data-mid="238601985" border="0"  src="https://freight.cargo.site/w/1000/i/82ebc9cb463c1a2a7e73d1f461afa02ed9d9cd98d6dfdb66a8df2b620d7f2ee9/cav_raceway_18.jpg" /&#62;&#60;img width="3333" height="1875" width_o="3333" height_o="1875" data-src="https://freight.cargo.site/t/original/i/3b9fdbdd126220ff162bf094f28e0b256df1bc6c996b75a83e95fbf8a508d715/cav_raceway_14.jpg" data-mid="238601981" border="0"  src="https://freight.cargo.site/w/1000/i/3b9fdbdd126220ff162bf094f28e0b256df1bc6c996b75a83e95fbf8a508d715/cav_raceway_14.jpg" /&#62;&#60;img width="3333" height="1875" width_o="3333" height_o="1875" data-src="https://freight.cargo.site/t/original/i/1ffe2ce78341893b8b6347c175cdd5e54e14a14387cb1819dac5387fe6a9ffee/cav_raceway_16.jpg" data-mid="238601983" border="0"  src="https://freight.cargo.site/w/1000/i/1ffe2ce78341893b8b6347c175cdd5e54e14a14387cb1819dac5387fe6a9ffee/cav_raceway_16.jpg" /&#62;
&#60;img width="3333" height="1875" width_o="3333" height_o="1875" data-src="https://freight.cargo.site/t/original/i/bc789b148005fe26738cf2b17ffbb448ccb388471474b46a38703f7a0d9bd572/cav_raceway_15.jpg" data-mid="238601982" border="0"  src="https://freight.cargo.site/w/1000/i/bc789b148005fe26738cf2b17ffbb448ccb388471474b46a38703f7a0d9bd572/cav_raceway_15.jpg" /&#62;

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		<title>Elio – Hoxton Roma</title>
				
		<link>https://mrpetelewis.com/Elio-Hoxton-Roma</link>

		<pubDate>Thu, 07 Nov 2024 10:20:46 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/Elio-Hoxton-Roma</guid>

		<description>
	Elio – Hoxton Roma
Working at Ennismore’s AIME Studios, Pete delivered a brand identity for a new restaurant in the Hoxton Hotel Roma. He was given the concept ‘From Sicily with Love’. The story of Elio who fell head over heels with a Majolica painter.eliorestaurant.com →


	- Branding- Signage- Print Production- Packaging Design- Artworking

- Marketing Templates
- Digital Assets



&#60;img width="1600" height="900" width_o="1600" height_o="900" data-src="https://freight.cargo.site/t/original/i/d564826c87da18efac761380bf1e9495fb5862849189cae58ce0eb834cf7723a/elio_logo_animation.gif" data-mid="221321285" border="0"  src="https://freight.cargo.site/w/1000/i/d564826c87da18efac761380bf1e9495fb5862849189cae58ce0eb834cf7723a/elio_logo_animation.gif" /&#62;
&#60;img width="1440" height="1800" width_o="1440" height_o="1800" data-src="https://freight.cargo.site/t/original/i/8fafae2301df5fc03e670e3fe3b6f99da8912290543f406b1efce05e29047cd3/elio_sign.jpg" data-mid="221321512" border="0"  src="https://freight.cargo.site/w/1000/i/8fafae2301df5fc03e670e3fe3b6f99da8912290543f406b1efce05e29047cd3/elio_sign.jpg" /&#62;
&#60;img width="1440" height="1800" width_o="1440" height_o="1800" data-src="https://freight.cargo.site/t/original/i/ac0ebc4c30eb610536c3db04dc17c6a460f949553b78d2c59d3786c8e0693a22/elio_exterior.jpg" data-mid="221321516" border="0"  src="https://freight.cargo.site/w/1000/i/ac0ebc4c30eb610536c3db04dc17c6a460f949553b78d2c59d3786c8e0693a22/elio_exterior.jpg" /&#62;


&#60;img width="960" height="1201" width_o="960" height_o="1201" data-src="https://freight.cargo.site/t/original/i/b58e8fb81157aa0f2f07bb8a6e7626b28e65e49ef6637d6796b85326152c8526/elio_wine_v1.jpg" data-mid="221321532" border="0"  src="https://freight.cargo.site/w/960/i/b58e8fb81157aa0f2f07bb8a6e7626b28e65e49ef6637d6796b85326152c8526/elio_wine_v1.jpg" /&#62;
&#60;img width="960" height="1201" width_o="960" height_o="1201" data-src="https://freight.cargo.site/t/original/i/7989cc04ca9d4b4e491202e67d7ba2fc65c27297b0d336f5727e9d8e8bc7178a/elio_wine_v2.jpg" data-mid="221321533" border="0"  src="https://freight.cargo.site/w/960/i/7989cc04ca9d4b4e491202e67d7ba2fc65c27297b0d336f5727e9d8e8bc7178a/elio_wine_v2.jpg" /&#62;


&#60;img width="1440" height="1800" width_o="1440" height_o="1800" data-src="https://freight.cargo.site/t/original/i/cddc2314b92cd43f367a3bd403cb2091ee0de972249afba5f8e42508d92a96d0/elio_menu.jpg" data-mid="221321538" border="0"  src="https://freight.cargo.site/w/1000/i/cddc2314b92cd43f367a3bd403cb2091ee0de972249afba5f8e42508d92a96d0/elio_menu.jpg" /&#62;
&#60;img width="1440" height="1800" width_o="1440" height_o="1800" data-src="https://freight.cargo.site/t/original/i/2340c54eb06bc7c22d07713fad3e08566b96714f2fa827969a22c005e93558ba/elio_menu_v1.jpg" data-mid="221321537" border="0"  src="https://freight.cargo.site/w/1000/i/2340c54eb06bc7c22d07713fad3e08566b96714f2fa827969a22c005e93558ba/elio_menu_v1.jpg" /&#62;


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		<title>The Show Windows</title>
				
		<link>https://mrpetelewis.com/The-Show-Windows</link>

		<pubDate>Mon, 11 Nov 2024 16:26:07 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/The-Show-Windows</guid>

		<description>
	The Show Windows
Pete worked with Coventry BID and curator Charlie Levine to develop the overarching brand. He produced design for print, motion graphics and site-specific artworking for the pop-up exhibitions by artists, designers, architects and makers for Coventry UK City of Culture 2021.



	- Visual Identity
- Animation
- Editorial Design
- Wayfinding
- Art Direction- Print Production



&#60;img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/5045517bea57393bef4612644c214651ca51006523ad89b10dd78187aa565992/tsw_window.jpg" data-mid="221587223" border="0"  src="https://freight.cargo.site/w/1000/i/5045517bea57393bef4612644c214651ca51006523ad89b10dd78187aa565992/tsw_window.jpg" /&#62;

&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a8f70ba0d8272ddf99fa5fd051ce6d9d4e996e7439bb281e02e3c394a84eb685/tsw_social_social_avatar_image_adam.jpg" data-mid="221576660" border="0"  src="https://freight.cargo.site/w/1000/i/a8f70ba0d8272ddf99fa5fd051ce6d9d4e996e7439bb281e02e3c394a84eb685/tsw_social_social_avatar_image_adam.jpg" /&#62;
&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b8198aed862a8140d18764ef79366690ebbcfe5258be790aa432107e9a2980b8/tsw_social_square_image_june.jpg" data-mid="221576686" border="0"  src="https://freight.cargo.site/w/1000/i/b8198aed862a8140d18764ef79366690ebbcfe5258be790aa432107e9a2980b8/tsw_social_square_image_june.jpg" /&#62;

&#60;img width="3200" height="1800" width_o="3200" height_o="1800" data-src="https://freight.cargo.site/t/original/i/df8a8f5d4fb1de22a86f03330fbf975a8ae34a9b10189f2a85088e5a50b70bf4/map_poster_paper_mockups.jpg" data-mid="221587628" border="0"  src="https://freight.cargo.site/w/1000/i/df8a8f5d4fb1de22a86f03330fbf975a8ae34a9b10189f2a85088e5a50b70bf4/map_poster_paper_mockups.jpg" /&#62;
&#60;img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/c8f8bb2c802afe3e07517c1b5c157c04aa041b80246988759e5bd616c1aef982/tsw_book_cover.jpg" data-mid="221586392" border="0"  src="https://freight.cargo.site/w/1000/i/c8f8bb2c802afe3e07517c1b5c157c04aa041b80246988759e5bd616c1aef982/tsw_book_cover.jpg" /&#62;
&#60;img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/9a6658e356ceb72304ca09a41ff8e37c635dcf3c6f80d4dfb50b02bbfba0b227/tsw_4-5.jpg" data-mid="221586554" border="0"  src="https://freight.cargo.site/w/1000/i/9a6658e356ceb72304ca09a41ff8e37c635dcf3c6f80d4dfb50b02bbfba0b227/tsw_4-5.jpg" /&#62;
&#60;img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/a98b0e5248119d9668fb0ce083ca1559c582c160e2907b948fcc7d2aa5d728fa/tsw_22-23.jpg" data-mid="221586396" border="0"  src="https://freight.cargo.site/w/1000/i/a98b0e5248119d9668fb0ce083ca1559c582c160e2907b948fcc7d2aa5d728fa/tsw_22-23.jpg" /&#62;
&#60;img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/ac4efc7bfc3afc3b270f3b2aaa33bd16d47a04417b068a30e3716971745366cf/tsw_156-157.jpg" data-mid="221586399" border="0"  src="https://freight.cargo.site/w/1000/i/ac4efc7bfc3afc3b270f3b2aaa33bd16d47a04417b068a30e3716971745366cf/tsw_156-157.jpg" /&#62;
&#60;img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/e146f65c3a83392ca5ce5ffbd8ed296305417643f10703fef126b3310bec8b70/tsw_84-85.jpg" data-mid="221586398" border="0"  src="https://freight.cargo.site/w/1000/i/e146f65c3a83392ca5ce5ffbd8ed296305417643f10703fef126b3310bec8b70/tsw_84-85.jpg" /&#62;

&#60;img width="1920" height="250" width_o="1920" height_o="250" data-src="https://freight.cargo.site/t/original/i/d50333d531102609b04b3b8faac89a383932bd37027831f5f1bb82187f40b30e/tsw_website_1920x250_adam.jpg" data-mid="221586684" border="0"  src="https://freight.cargo.site/w/1000/i/d50333d531102609b04b3b8faac89a383932bd37027831f5f1bb82187f40b30e/tsw_website_1920x250_adam.jpg" /&#62;
&#60;img width="1920" height="250" width_o="1920" height_o="250" data-src="https://freight.cargo.site/t/original/i/8bbef957ba30c451ddbd9b5688ebc0277059a4d2dd5141bfa74890e958b506ec/tsw_website_1920x250_jack_foulkes.jpg" data-mid="221586685" border="0"  src="https://freight.cargo.site/w/1000/i/8bbef957ba30c451ddbd9b5688ebc0277059a4d2dd5141bfa74890e958b506ec/tsw_website_1920x250_jack_foulkes.jpg" /&#62;
&#60;img width="1920" height="250" width_o="1920" height_o="250" data-src="https://freight.cargo.site/t/original/i/dcd28a85916a3b54b12e1e8572a79438b550ee6e8d032663622eac40f8206bf2/tsw_june-_website_1920x250_june.jpg" data-mid="221586683" border="0"  src="https://freight.cargo.site/w/1000/i/dcd28a85916a3b54b12e1e8572a79438b550ee6e8d032663622eac40f8206bf2/tsw_june-_website_1920x250_june.jpg" /&#62;
&#60;img width="1920" height="250" width_o="1920" height_o="250" data-src="https://freight.cargo.site/t/original/i/e5a7af77312b6b738dee3a32659b035212c92a0220cc037cb19867fa601432f8/tsw_website_1920x250_one_creative.jpg" data-mid="221586686" border="0"  src="https://freight.cargo.site/w/1000/i/e5a7af77312b6b738dee3a32659b035212c92a0220cc037cb19867fa601432f8/tsw_website_1920x250_one_creative.jpg" /&#62;
&#60;img width="1920" height="250" width_o="1920" height_o="250" data-src="https://freight.cargo.site/t/original/i/eac9de03a795141f7647317f6c5b794045d531a64b2024d30a91f1ebc51abad8/tsw_website_1920x250_spotlight.jpg" data-mid="221586687" border="0"  src="https://freight.cargo.site/w/1000/i/eac9de03a795141f7647317f6c5b794045d531a64b2024d30a91f1ebc51abad8/tsw_website_1920x250_spotlight.jpg" /&#62;
&#60;img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/128fc3e74844e725eef57c7ba29acac93fb462f613082e60627e878513a6fb56/tsw_window_v1.jpg" data-mid="221587222" border="0"  src="https://freight.cargo.site/w/1000/i/128fc3e74844e725eef57c7ba29acac93fb462f613082e60627e878513a6fb56/tsw_window_v1.jpg" /&#62;

&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b62397a9d781a626e25425560df0aa05e2ad0d463afe5f76c317c3b91db10313/tsw_social_square_image_one_creative.jpg" data-mid="221586641" border="0"  src="https://freight.cargo.site/w/1000/i/b62397a9d781a626e25425560df0aa05e2ad0d463afe5f76c317c3b91db10313/tsw_social_square_image_one_creative.jpg" /&#62;
&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1c6d26fbdd3530a62437fabfa5358ec98a5098059def360eee36c5e830b71894/tsw_social_avatar_image_sharon_walter.jpg" data-mid="221586823" border="0"  src="https://freight.cargo.site/w/1000/i/1c6d26fbdd3530a62437fabfa5358ec98a5098059def360eee36c5e830b71894/tsw_social_avatar_image_sharon_walter.jpg" /&#62;
&#60;img width="1600" height="901" width_o="1600" height_o="901" data-src="https://freight.cargo.site/t/original/i/dba7936685ad7b73de234079932458b27eb33f1115a8928254bde2175a1f6f8d/tsw_logo.gif" data-mid="221587856" border="0"  src="https://freight.cargo.site/w/1000/i/dba7936685ad7b73de234079932458b27eb33f1115a8928254bde2175a1f6f8d/tsw_logo.gif" /&#62;

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	<item>
		<title>VOR</title>
				
		<link>https://mrpetelewis.com/VOR</link>

		<pubDate>Mon, 04 Nov 2024 17:43:39 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/VOR</guid>

		<description>
	VOR
While working at Brick, Pete was the lead designed that helped to name and brand this AI Engine created by personal trainers for personal trainers. 
VOR (the norse goddess of wisdom) was chosen because it was simple, clear and memorable and also references the company’s Swedish tech roots.

He developed&#38;nbsp; the ‘Adaptive O’ device to visually marry together the world’s of the gym and the scientific theory behind their product - and showcase VOR’s ability to adapt its product to the unique needs of its clients.


	&#38;nbsp; &#38;nbsp; &#38;nbsp; “I have been continually impressed with their attention to detail and creativity. Meticulously balancing our company’s core focuses of ethics, technology and exercise science, they have amazed me with their designs and marketing acuity.”

     - Jess Shanahan – CTO






&#60;img width="3506" height="1974" width_o="3506" height_o="1974" data-src="https://freight.cargo.site/t/original/i/bd1986fe3a6ee2306b077e87a9ec202fb02ea682709df5d7b3b1e6aaa60518f2/adaptive-o.jpg" data-mid="221164844" border="0"  src="https://freight.cargo.site/w/1000/i/bd1986fe3a6ee2306b077e87a9ec202fb02ea682709df5d7b3b1e6aaa60518f2/adaptive-o.jpg" /&#62;&#60;img width="3840" height="1974" width_o="3840" height_o="1974" data-src="https://freight.cargo.site/t/original/i/370db7eb0ea623758d5ba1c3f0487b3551b22d405559898919143b2f13e88609/Sales-Deck.jpg" data-mid="221164842" border="0"  src="https://freight.cargo.site/w/1000/i/370db7eb0ea623758d5ba1c3f0487b3551b22d405559898919143b2f13e88609/Sales-Deck.jpg" /&#62;&#60;img width="3506" height="1974" width_o="3506" height_o="1974" data-src="https://freight.cargo.site/t/original/i/0d7f9b870550dca3f2598198a361b03d276e1e1216ee1e22165022b6308d9dfc/launch.jpg" data-mid="221164843" border="0"  src="https://freight.cargo.site/w/1000/i/0d7f9b870550dca3f2598198a361b03d276e1e1216ee1e22165022b6308d9dfc/launch.jpg" /&#62;&#60;img width="3506" height="1974" width_o="3506" height_o="1974" data-src="https://freight.cargo.site/t/original/i/0fa6111e52bbdba20c7b5eeb66cf7deab40850acb7f3020d424888a7d491bb4d/tshirt.jpg" data-mid="221164841" border="0"  src="https://freight.cargo.site/w/1000/i/0fa6111e52bbdba20c7b5eeb66cf7deab40850acb7f3020d424888a7d491bb4d/tshirt.jpg" /&#62;

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	<item>
		<title>Bale Ale</title>
				
		<link>https://mrpetelewis.com/Bale-Ale</link>

		<pubDate>Mon, 11 Nov 2024 20:59:51 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/Bale-Ale</guid>

		<description>
	Bale Ale
Gareth Bale approached Pete’s long-term client Glamorgan Brewing Co. about producing his own distinctive range of ales ready for the 2022 World Cup. We helped bring them to life, whilst supporting grassroots football.Illustration: Kronk




	- Visual Identity
- Packaging Design
- Marketing
- Print Production
     

&#60;img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/33183245aa58b8b93d2d569e58a995bcc1c856f6014876480777e0f160c1e12a/Bale-Ale-v1.jpg" data-mid="221588589" border="0"  src="https://freight.cargo.site/w/1000/i/33183245aa58b8b93d2d569e58a995bcc1c856f6014876480777e0f160c1e12a/Bale-Ale-v1.jpg" /&#62;


&#60;img width="1266" height="1688" width_o="1266" height_o="1688" data-src="https://freight.cargo.site/t/original/i/4701f336ce7f212158af4056c43e671207209e8e4fbc6180b20aa987abb7fbf9/Bale-Ale-v2.jpg" data-mid="221588590" border="0"  src="https://freight.cargo.site/w/1000/i/4701f336ce7f212158af4056c43e671207209e8e4fbc6180b20aa987abb7fbf9/Bale-Ale-v2.jpg" /&#62;
&#60;img width="1266" height="1688" width_o="1266" height_o="1688" data-src="https://freight.cargo.site/t/original/i/e6879be47cb3a3474c1e4037012d2b74ed68b8aa2ec394be9117dca0c8e8b4b5/Bale-Ale-v3.jpg" data-mid="221588591" border="0"  src="https://freight.cargo.site/w/1000/i/e6879be47cb3a3474c1e4037012d2b74ed68b8aa2ec394be9117dca0c8e8b4b5/Bale-Ale-v3.jpg" /&#62;

&#60;img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/44484e68513ee1a6725eea964706ae92fc36d290a4bb1ced8c3f497de310bab0/Bale-Ale-v4.jpg" data-mid="221588592" border="0"  src="https://freight.cargo.site/w/1000/i/44484e68513ee1a6725eea964706ae92fc36d290a4bb1ced8c3f497de310bab0/Bale-Ale-v4.jpg" /&#62;
&#60;img width="1266" height="1688" width_o="1266" height_o="1688" data-src="https://freight.cargo.site/t/original/i/945d49039f84705e6b4833b918a6c1c790f917bcbbc092b1f8617e1218094c77/Bale-Ale-v6.jpg" data-mid="221588594" border="0"  src="https://freight.cargo.site/w/1000/i/945d49039f84705e6b4833b918a6c1c790f917bcbbc092b1f8617e1218094c77/Bale-Ale-v6.jpg" /&#62;
&#60;img width="1266" height="1688" width_o="1266" height_o="1688" data-src="https://freight.cargo.site/t/original/i/0c9c862b939bb0991037574d2ad38fa46ed6fc66fcae82e3e4bfec315a6d4d89/Bale-Ale-v5.jpg" data-mid="221588593" border="0"  src="https://freight.cargo.site/w/1000/i/0c9c862b939bb0991037574d2ad38fa46ed6fc66fcae82e3e4bfec315a6d4d89/Bale-Ale-v5.jpg" /&#62;


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	</item>
		
		
	<item>
		<title>Drumworks</title>
				
		<link>https://mrpetelewis.com/Drumworks</link>

		<pubDate>Tue, 05 Nov 2024 09:35:47 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/Drumworks</guid>

		<description>
	Drum Works / Drum Works NL

Briefs don’t get much better than ‘Design a logo that young people want to wear on a t-shirt’. Pete created this design in 2015 but is still going strong with over 1000 young members wearing the design at weekly workshops throughout London. The brand was given a lick of orange in 2023 to launch the Netherlands arm of this successful project.

View Website →


	&#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; “Pete was a pleasure to work with. he took time to get to know our organisation, and I was impressed with his compassion. The young people we work with are proud to be associated with their artwork.”
Jenny Beer, Managing Director, Drum Works




&#60;img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/39728e0151cd97e1b87ecdb7fc86b0b50ac604c104e55020c6eb29aa4f9eb8f1/dw_v1.jpg" data-mid="221591660" border="0"  src="https://freight.cargo.site/w/1000/i/39728e0151cd97e1b87ecdb7fc86b0b50ac604c104e55020c6eb29aa4f9eb8f1/dw_v1.jpg" /&#62;
&#60;img width="1500" height="1688" width_o="1500" height_o="1688" data-src="https://freight.cargo.site/t/original/i/3638bc84ad62a15316ac43169281d55242bba4cbfb9d7f88b9d412b0d954e93f/dw_v2.jpg" data-mid="221591661" border="0"  src="https://freight.cargo.site/w/1000/i/3638bc84ad62a15316ac43169281d55242bba4cbfb9d7f88b9d412b0d954e93f/dw_v2.jpg" /&#62;
&#60;img width="1500" height="1688" width_o="1500" height_o="1688" data-src="https://freight.cargo.site/t/original/i/95161570acdade7b6673583f1ed1032fc9c6b842557cc664e90fe0364bf46243/dw_v3.jpg" data-mid="221591662" border="0"  src="https://freight.cargo.site/w/1000/i/95161570acdade7b6673583f1ed1032fc9c6b842557cc664e90fe0364bf46243/dw_v3.jpg" /&#62;

&#60;img width="2048" height="1365" width_o="2048" height_o="1365" data-src="https://freight.cargo.site/t/original/i/61a5f2465a738bbac670621015d1e2d1da18e6efd02caa78118bf936a3003c08/DWNL_YP4_byWardMevis.jpg" data-mid="221280496" border="0"  src="https://freight.cargo.site/w/1000/i/61a5f2465a738bbac670621015d1e2d1da18e6efd02caa78118bf936a3003c08/DWNL_YP4_byWardMevis.jpg" /&#62;


&#60;img width="1499" height="1688" width_o="1499" height_o="1688" data-src="https://freight.cargo.site/t/original/i/8e0013f0ccd8f3751e7225b723642b6d3c3ed496acf75ebf4ae44b969970286e/dw_v6.jpg" data-mid="221591665" border="0"  src="https://freight.cargo.site/w/1000/i/8e0013f0ccd8f3751e7225b723642b6d3c3ed496acf75ebf4ae44b969970286e/dw_v6.jpg" /&#62;
&#60;img width="1499" height="1688" width_o="1499" height_o="1688" data-src="https://freight.cargo.site/t/original/i/353035b99643e6e715acb5f193b4cba6f2cd2aab1bb4d73a7a516010d56ad0b8/dw_v5.jpg" data-mid="221591664" border="0"  src="https://freight.cargo.site/w/1000/i/353035b99643e6e715acb5f193b4cba6f2cd2aab1bb4d73a7a516010d56ad0b8/dw_v5.jpg" /&#62;

&#60;img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/0656fb79a5ec6be760c2a95e9cc0acb96419cd73517eb986a915a489870d65ae/dw_v4.jpg" data-mid="221591663" border="0"  src="https://freight.cargo.site/w/1000/i/0656fb79a5ec6be760c2a95e9cc0acb96419cd73517eb986a915a489870d65ae/dw_v4.jpg" /&#62;

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	<item>
		<title>Glamorgan Brewery Co.</title>
				
		<link>https://mrpetelewis.com/Glamorgan-Brewery-Co</link>

		<pubDate>Mon, 11 Nov 2024 15:11:07 +0000</pubDate>

		<dc:creator>Mr Pete Lewis – Design &#38; Art Direction</dc:creator>

		<guid isPermaLink="true">https://mrpetelewis.com/Glamorgan-Brewery-Co</guid>

		<description>
	Glamorgan Brewery Co.
Pete has been slowly tinkering on the design for this family owned and fully independent Brewery for quite a few years. He has been slowly updating the brand – evolution not revolution – to deliver a tool kit of assets including an updated logo, custom made font and templates to create a more unified set of work across all of their collateral. 



	- Visual Identity- Typeface Design- Packaging Design
- Marketing Templates
- Merchandise
     

&#60;img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/31feeb879fcf90631e1b6a460702f4e402bb9fc3acaa8b4e666617a2eec9c433/Glamorgan_v1.jpg" data-mid="221568796" border="0"  src="https://freight.cargo.site/w/1000/i/31feeb879fcf90631e1b6a460702f4e402bb9fc3acaa8b4e666617a2eec9c433/Glamorgan_v1.jpg" /&#62;
&#60;img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/5e4800af1e99a76a0361820a088690fb33db00650d405d66f69e2f0239405086/Glamorgan_v2.jpg" data-mid="221568797" border="0"  src="https://freight.cargo.site/w/1000/i/5e4800af1e99a76a0361820a088690fb33db00650d405d66f69e2f0239405086/Glamorgan_v2.jpg" /&#62;


&#60;img width="1500" height="1688" width_o="1500" height_o="1688" data-src="https://freight.cargo.site/t/original/i/f8eba83b540f6457b03dd96d384bbbde66e97c1424c7925db17aff9b4c69a0c0/Glamorgan_v4.jpg" data-mid="221571145" border="0"  src="https://freight.cargo.site/w/1000/i/f8eba83b540f6457b03dd96d384bbbde66e97c1424c7925db17aff9b4c69a0c0/Glamorgan_v4.jpg" /&#62;
&#60;img width="1500" height="1688" width_o="1500" height_o="1688" data-src="https://freight.cargo.site/t/original/i/df4ed3a9809bab2b5d5c1de47614bea7bfb0a99f94d901ff67f744710c084b29/Glamorgan_v3.jpg" data-mid="221568798" border="0"  src="https://freight.cargo.site/w/1000/i/df4ed3a9809bab2b5d5c1de47614bea7bfb0a99f94d901ff67f744710c084b29/Glamorgan_v3.jpg" /&#62;

&#60;img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/a97498552da50564a9fba6fbe528204a15fa6777cd5d4c772b6fd99083fc91e5/Glamorgan_v5.jpg" data-mid="221568800" border="0"  src="https://freight.cargo.site/w/1000/i/a97498552da50564a9fba6fbe528204a15fa6777cd5d4c772b6fd99083fc91e5/Glamorgan_v5.jpg" /&#62;
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